Etch-A-Sketch or Etch A Sketch

Hyphens or not?

Established: Etch-A-Sketch

New timeline: Etch A Sketch

Everyone has doodled on an Etch-A-Sketch, whether in the 60’s, or today.

But it was never an “Etch-A-Sketch”. It has always been an “Etch A Sketch”.

Now I hear they’re digital, huh??